Lead Generation

Discover high-intent prospects early

Reach high school students around the country on Loper’s free college readiness mobile app. Put your institution in front of your best-fit students using thousands of datapoints to define your audience. Generate inquiries and pass insights back to your CRM.

Loper Discover Feed showing an institution video to a prospective studentLoper institution profile content inside the mobile app

Student reviews

See why students trust Loper

High schoolers around the country love Loper’s personalized, interactive approach to college readiness.

4.8 star rating3,000+ ratings on Apple

⭐⭐⭐⭐⭐

A Fun Way to Explore!

“This app makes it easy to find colleges that fit best for you! Answer a couple quick questions about your interests and costs, and you have yourself a wide selection of colleges for YOU!”

— dawolly

⭐⭐⭐⭐⭐

Love this app!!

“Loper has been really helpful for keeping me organized. It’s easy to use, looks great, and makes planning things a lot less stressful. I like how everything is laid out and how smooth it feels. Definitely one of the better apps I’ve tried!”

— sarah1222222

⭐⭐⭐⭐⭐

Accessibility

“As an upcoming high school junior, I’m dreading the college search. I dread all the repetitive research and more. That’s why this app feels like a life saver. I haven’t been asked to pay any fees at all. I don’t think that’s happened to me ever. Not to mention it listens to all the information I give… This is the most useful app I’ve ever downloaded. I highly recommend.”

— Savana Sky

⭐⭐⭐⭐⭐

Wish I had this sooner!

“Absolutely love this app. I don’t have to randomly search for schools anymore, this app makes it easy for me to find the right fit that I am looking for. Love the personalized recommendations based on my responses to questions.”

— ta dra

How it works · Targeting

Sophisticated targeting, made simple

Loper uses thousands of datapoints to define your best-fit audience and target your highest-intent prospects on app. Go beyond basic criteria with behavioral and psychographic factors to build the right segment.

Student criteria

  • Geography
  • Student Identity
  • Ability to Pay
  • High School
  • Academic Performance
  • Programs of Interest
  • Grade
  • + more

Basic school fit criteria

  • Setting
  • Location
  • Cost
  • Size
  • Athletics Division
  • Conference
  • Academic Focus
  • + more

Psychographic criteria

  • Courses of Interest
  • Student Organizations
  • Career Interests
  • Research
  • Sports Teams
  • Campus Factors
  • Student Body
  • Surrounding Area
  • + more

Custom criteria

Launch your own sponsored criteria specific to your institution.

How it works · Placements

Your content, designed for today’s students

Loper’s team launches campaigns on the mobile app based on your enrollment priorities and brand messaging. Our placements aren’t distractions, like on other channels; they’re integrated into a student’s search process.

Discover Feed

Embed your message directly into a student’s school exploration using multimedia, interactive content and sponsored criteria.

  • Highlight
  • Sponsored criteria
  • Videos

Profile

Where social meets your website, combining story-style content, best-of playlists, and college search data all in one place for your target inquiries.

  • Media gallery
  • Fast Track application
  • Detailed stats

Games

Lean into your fun side with interactive assets interwoven throughout Loper’s channel, strengthening engagement and driving stronger brand education.

  • Discover feed previews
  • Dedicated games section
  • Attached to your profile

Better Top of Funnel

Collect the right signals in your CRM

Student search has transformed, and traditional methods don’t work like they used to. Every interaction on Loper, from swipes on the feed to profile engagement, flows into your systems to power better, more personalized comms with your team.

  • Slate Silver Preferred Partner
  • Salesforce
  • TargetX

Ellucian, Anthology, and more — custom integrations supported across CRM and ATS providers

Why Loper

Meet students on their turf

Loper is different from traditional student search, and a differentiator for your school.

An owned channel, not a rented list

Students opt into Loper to explore their future; high-quality, personalized college content adds to the experience. You're showing up in a channel they trust, on their terms, which increases inquiry conversion.

Personalization is the whole point

Loper's product is built around the student exploring themself, interests, fit, and possibilities. Our content and our social presence speak to that, and we curate your mobile presence to reflect those values.

50% of users start as freshmen and sophomores

Most name buys hit students in junior or senior year, after many have solidified assumptions. Loper is designed for students beginning to explore, when your messaging can initially shape their consideration set.

Let’s talk

Generate leads through Loper

We’ll walk through your enrollment priorities, introduce sample segments to consider, and overview the Market Intelligence you can collect from Loper’s dashboard.

Prefer email? [email protected]